Business Development Associate

Company Overview

Stick 'Em is a Singapore-based STEAM education social enterprise creating affordable chopstick-based kits that teach engineering, coding, and design thinking to children aged 7 to 16. Used in 400+ schools across 15 countries, reaching 40,000+ students globally.

Job Summary

You will open new markets, build partnerships, and close deals to expand Stick 'Em’s reach, enabling millions of children worldwide to access hands-on STEAM education through schools, distributors, and governments.

Responsibilities

Conduct in-depth market research online and on-site to identify opportunities and challenges in assigned markets

Identify, pitch to, and secure agreements with distributors to expand product reach

Develop and nurture distributor relationships to ensure sustained sales performance and alignment with Stick 'Em’s mission

Engage with education ministries and government agencies to create demand and demonstrate product value for schools

Organize and coordinate product demos, workshops, and events for schools, ministries, and partners to showcase Stick 'Em’s offerings

Communicate effectively via email, phone, and in-person meetings with school officials, government representatives, and partners to represent Stick 'Em’s educational vision

Navigate and manage the complex dynamics between governments, schools, and distributors to achieve business goals

Manage specific markets based on language skills, networks, and cultural fit, focusing on targeted countries including Singapore, Vietnam, Indonesia, Hong Kong, Brunei, India, Kazakhstan, Taiwan, Philippines, Thailand, and Nepal

Travel internationally multiple times a year to support market development and relationship building

Required competencies and certifications

Engineering background to understand and credibly explain the product’s technical aspects to buyers

Strong written and verbal communication skills to engage effectively with diverse stakeholders including officials, principals, and partners

Preferred competencies and qualifications

Experience in business consulting or similar roles demonstrating hunger for discovery and execution

Proficiency in languages spoken across target markets to enhance communication and cultural alignment

Existing networks within target markets including distributors, schools, and education ministries

Experience conducting demos or workshops, or a background in edtech or education