Marketing Executive - 12 Months Contract - up to SGD5.5k

We are seeking a Marketing Executive  to drive the planning, coordination, and execution of financial services campaigns and communications in Singapore. The role focuses on enhancing lending and BNPL engagement, building customer trust, and promoting financial products through impactful strategies.

Key Responsibilities:

Contribute to the planning, coordination, and delivery of marketing campaigns and daily communications for Financial Services in Singapore, with emphasis on lending and BNPL initiatives.

Collaborate with teams across Business, Operations, Product, and Creative to increase awareness, build understanding, and drive adoption of financial solutions.

Apply a self-motivated, analytical approach to simplify complex challenges into actionable strategies, thriving in a dynamic environment.

Work with internal and external stakeholders to design communications that boost customer acquisition and strengthen brand reputation.

Identify opportunities and lead the development and rollout of campaigns that support business growth and meet performance targets.

Create compelling content and materials that build trust and loyalty among users of financial products.

Track campaign performance, measure ROI, and use insights to refine strategies through continuous testing and optimization.

Coordinate effectively with creative, business, legal, compliance, and external partners to ensure smooth execution of lending and BNPL campaigns.

Requirements

Diploma or Bachelor's degree in Marketing, Communications, Business, or a related field is required.

Minimum of 6 months of hands-on marketing experience, ideally within financial services or consumer-focused industries.

Strong grasp of ATL and BTL strategies, with added advantage of exposure to consumer lending. Familiarity with Singapore’s marketing and media ecosystem is essential.

Skilled at interpreting digital metrics and turning insights into innovative strategies that deliver measurable outcomes.

Capable of spotting impactful ideas, providing clear briefs, and guiding the creative process to produce high-quality campaigns..

Basic skills in Photoshop, Illustrator, or similar tools to support creative execution.

Interested candidates may apply through the application system or send it to sg-rscontracting@morganmckinley.com. Shortlisted candidates will be notified.

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Morgan McKinley Pte Ltd

Koh Boon Sien

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