BRAND STRATEGIST [PPA2-001-09]

Working Hours: 10am to 6pm (Monday to Friday)

Key Responsibilities:

Develop and execute comprehensive brand strategies that strengthen brand positioning and drive consistent market presence

Conduct in-depth market research and competitor analysis to identify opportunities for brand differentiation and growth

Collaborate with marketing, creative, and communications teams to ensure all brand outputs are cohesive and strategically aligned

Oversee the development of brand guidelines and ensure consistent application across all internal and external touchpoints

Plan and manage brand campaigns across digital and traditional channels to maximise reach and audience engagement

Monitor brand performance metrics and consumer sentiment to evaluate campaign effectiveness and refine strategies

Support the development of brand storytelling and messaging frameworks that resonate with target audiences

Present brand strategies, insights, and recommendations to senior management and key stakeholders clearly and confidently

Requirements

Minimum Diploma and above

People-oriented with strong communication and interpersonal skills

Confident, proactive, and motivated by achieving results

Comfortable engaging with both candidates and clients professionally

EA License Number: 22C1278

Disclaimer: By applying, you consent to being contacted for current or future job opportunities. All personal data will be managed in line with Singapore's PDPA and used solely for recruitment purposes.