Marketing Executive (SOCIAL MEDIA & CONTENT/BEAUTY & HAIR INDUSTRY / CENTRAL)

Marketing Strategist

Johwa Hair & Living is looking for a  creative, proactive and hands-on Full-Time Marketing Strategist  to grow our brand, social media presence and customer base.

We’re looking for someone who can  take initiative, bring new ideas and own projects from planning to execution, rather than waiting for instructions.

Key Responsibilities

Plan and execute monthly content across Instagram, TikTok and Facebook

Create, edit and publish engaging photo and video content

Identify new content ideas, trends and marketing opportunities

Source and coordinate influencers, content creators and hair model sessions

Plan and support marketing campaigns, promotions and collaborations

Monitor social media performance and suggest improvements

Coordinate with stylists and salon staff for content shoots

Maintain consistent brand voice, visuals and messaging

Create marketing materials such as posters, graphics and email campaigns

Update the Johwa website when needed

Explore new marketing channels, partnerships and opportunities to grow brand awareness and customer acquisition

We’re Looking For Someone Who

Has experience in social media, digital marketing or a similar role

Is  proactive, self-motivated and takes ownership

Is creative with strong content planning and storytelling skills

Understands Instagram, TikTok and current social media trends

Has basic photography, videography and editing skills

Is organised, resourceful and able to work independently

Is comfortable working with different team members in a fast-paced environment

Has a good eye for detail and branding

Is passionate about beauty, hair, lifestyle and social media