Regional Product Manager

Regional Product Manager

Job Summary

Manage the relevant product category (in the area of Product Marketing to effectively ensure achievement of the business plans and other set targets

Responsible for managing and implementing marketing activities through research analysis, strategic planning and new product launch

To provide necessary marketing support to regional sales companies to ensure achievement of sales targets and other objectives

Key Accountabilities

Work closely with regional sales companies to achieve sales and other set targets

Monitor regional Sell-in/Sell-out/Sell-Through situation to ensure healthy sales and inventory situation

Monitor market activities and market share data including competitors to derive appropriate market strategies

Conduct market research and translate consumer and technology trends into sound business decisions

Understanding consumer needs and behavioural patterns to identify appropriate products/services for different segments, influencing overall product road map

Key person responsible for new product launch, including developing appropriate product and pricing strategy, working closely with internal stakeholders on product training and implementation of effective market communication to end-users

Plan relevant support activities with effective return on investment on money spent

Manage product life cycle from pre-launch to end of life

Develop and adapt pricing strategy based on internal and external trends

Formulate appropriate Go-To-Market strategies to support individual regional sales companies achieve business targets

Requirements

Job / Skills Competencies

Analytical: Data driven and comfortable with numbers

Effective Communication: Make regular presentations and working with regional sales companies

Problem solving: Able to process and understand current situation, conduct individual fact finding and research, assess proposals received and make reasonable counterproposals if necessary

Integrity and transparency: Entrust to manage confidential information relating to product, pricing, and budget

Time conscious and self-disciplined: Able to complete the tasks on hand on time and independently

Passionate about technology and IT products in general will be a plus

Critical Work Experience

Ideally 1-2 years relevant experience in Printer/Consumer Electronics/IT Industry

Qualifications

Ideally Degree in Marketing or any Business-related graduate program