Clinic Coordinator

PRIVATE FACIAL PLASTIC SURGERY, AESTHETIC & ENT PRACTICE ·  SINGAPORE

Marketing, Sales & Clinic Coordinator

Full-time ·Patient conversion · Clinic growth · Marketing & referral development

Experience: Aesthetic / plastic-surgery practice, premium healthcare, luxury hospitality, medical concierge, high-end sales or another service-led environment is strongly preferred.

About the practice

We are a specialist private practice combining facial plastic surgery, non-surgical aesthetics and ENT care. We aim to deliver a premium patient experience from first enquiry through consultation, treatment, surgery and long-term follow-up.

We are building a responsive, commercially aware team that combines high clinical standards with excellent communication and personalised service.

The role

We are seeking a highly personable Marketing, Sales & Clinic Coordinator to manage enquiries, build relationships and convert suitable prospective patients into consultations and, after clinical assessment, into surgical or non-surgical bookings.

The role combines patient communication, sales follow-up, clinic coordination, marketing execution and business development. Success will be measured by service quality, conversion, retention and contribution to clinic growth.

Key responsibilities

Enquiries, sales & conversion

• Answer calls, WhatsApp, website, social-media and email enquiries promptly, warmly and professionally
• Understand the patient’s concerns, explain the consultation process clearly and convert suitable enquiries into booked consultations
• Follow up leads consistently and respectfully, including patients who enquired, consulted or postponed treatment
• After clinical consultation, help suitable patients progress through quotation, scheduling, logistics and booking for recommended surgical or non-surgical treatment
• Track lead source, response time, consultation conversion, treatment conversion, no-shows and lost leads so performance can improve

Patient journey & clinic coordination

• Coordinate consultations, procedures, aesthetic treatments, surgery dates, investigations, hospital bookings and follow-up
• Provide a responsive concierge-style experience and ensure questions are routed quickly to the appropriate clinical team member
• Maintain accurate CRM / clinic records so every enquiry and patient has a clear status, next action and responsible owner
• Prepare quotations, approved patient information and administrative documents accurately and consistently
• Assist with insurance enquiries, LOGs and pre-authorisations where relevant, and work closely with clinical staff on handovers

Marketing, referrals & clinic growth

Marketing & content execution

• Coordinate with the external marketing agency on briefs, content calendars, campaigns, approvals and follow-up
• Help produce marketing material, patient education, clinic updates, social-media posts and other patient-facing collateral
• Plan, record and coordinate short-form social-media videos, doctor videos and clinic content; basic editing skills are useful
• Organise approved photography, video assets, testimonials and before-and-after material with appropriate consent and confidentiality
• Monitor which channels and campaigns generate enquiries, consultations and bookings; use AI, Canva, CRM and content tools where useful

Referrals, retention & clinic growth

• Help raise the clinic’s profile and attract new patients through outreach, partnerships, events, content and disciplined follow-up
• Build professional relationships with physicians, aesthetic doctors and appropriate healthcare partners and establish reliable referral pathways
• Maintain referral-source records and ensure referred patients receive prompt, high-quality service and follow-up
• Improve retention by maintaining relationships after treatment and encouraging appropriate review, maintenance or future services when suitable
• Increase patient lifetime value through excellent service, continuity, relevant service awareness and repeat engagement - not inappropriate upselling; track repeat rate, referrals, conversion and revenue per patient

Requirements

Essential

• Excellent communication: confident, warm and persuasive by phone, WhatsApp, email and face-to-face
• Strong sales instinct: able to understand needs, build trust, handle questions and follow through to a clear next step
• Highly organised; able to manage many leads, patients, appointments and follow-ups without losing detail
• Proactive, resourceful and commercially aware, with a genuine go-getter mentality and strong accountability
• Comfortable working to measurable goals such as response time, consultation conversion, treatment conversion and retention
• Professional, discreet and digitally confident; able to learn CRM, clinic, messaging, social-media and productivity systems

Highly desirable

• Experience in aesthetics, plastic / facial plastic surgery, dermatology, cosmetic dentistry or elective private healthcare
• Experience in luxury hospitality, premium retail, concierge, relationship management or consultative sales
• Demonstrated success converting inbound enquiries into appointments, consultations, sales or bookings
• Experience coordinating with a marketing agency and producing social posts, marketing material and short-form videos
• Referral / business-development outreach to doctors, clinics, corporate partners or professional networks
• CRM, analytics, Canva, video editing, AI-enabled marketing tools, insurance / LOG experience or an additional local language are advantages

The qualities we value

Strong interpersonal skills.

Well-groomed and presentable. Ability to maintain a neat and professional appearance suitable for a client-facing environment.

Excellent customer-service mindset.Patient-focused

Builds trust quickly and communicates with warmth and confidence.

Commercial

Enjoys conversion, measurable results and contributing to growth.

Go-getter

Takes initiative, follows