JUNIOR BRAND/MARKETING MANAGER

Company Overview

BestinBrands is the leading authorized distributor ofmore than 100 brands in Bangladesh across 3 categories:

• Luxury beauty categories (fragrances/skincare/makeup) working with all the major beauty groups including LVMH (Kenzo, Givenchy, Bvlgari…), COTY (CK, Hugo Boss, Chloe, Marc Jacobs…) Interparfums (Coach, KateSpade, Karl Lagerfeld…), Puig (Paco Rabanne, Caroline Herrera, Jean Paul Gaultier Penhaligon’s…) Shiseido (Narciso Rodriguez, Issey Miyake…) EsteeLauder (Kilian Paris, Edition des parfums Frederic Malle, Jo Malone…) Clarins…
• Food & Beverage: Haribo, Barilla
• Toys: Lego, Crayola

BestinBrands is specialized in distributing, marketing and developinginternational brands in Bangladesh with a proven track record since 2000.

The mission of BestinBrandsis to connect Bangladeshi consumers to international brands by constantly diversifying and curating new brands and products.

We have a workforce of 350 persons based in Dhaka (including 25 persons under the marketing team) and the team in Singapore is composed of 20 persons.

As the brands portfolio is growing, we are looking for a Junior Brand/Marketing Manager based in Singapore to take over some brand management.

JUNIOR BRAND/MARKETING MANAGER

Main responsibilities:

Reporting to the Marketing Director, the Junior Brand/Marketing Manager is responsible for a group of brands.

He or she makes the link between the international brand principals and the local brand team based in Bangladesh.

Duties and responsibilities

Brand management

Build and execute the yearly brand marketing plans

Design presentations and marketing reports to share with the brands

Prepare pitch book for new potential brands (marketing section of the business plan)

Operational marketing

Build and implement the 360 launch plans for new brands/product launches

Oversee the execution of all the marketing activities (ABT and BTL) and ensure the local team has the necessary brand assets to execute on time, with high standards and in line with the guidelines

Coordinate and follow up the training activities with the training team

Analyse the performance of the marketing activities and define appropriate KPI

Marketing research

Conduct some ad-hoc marketing analysis

Search for market information and data in Bangladesh

Analyse consumers trends and expectations according to different categories and needs (beauty/F&B/toys, sport,home...) and identify some gasps for new brand opportunity

Corporate Training and marketing

Bring some support to the training team to design some modules for the corporate trainingprogram

Participate in writing some content for the revamping of the BestinBrands website

Requirements

Minimum bachelor’s degree in marketing or business

At least 3 years of experience in brand management

Previous experience in the beauty/luxury/FMCG industries is an advantage

A team player with a positive attitude

Highly organized with strong ability to multi-task

Problem solving, efficient time management skills and able to work independently

Creative, meticulous with an eye for details and aesthetics

Able to work in a multi-cultural environment

Proficiency in English, both written and spoken

Strong computer skills including PowerPoint, Word, Excel.